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02/18/2010

The machine is the message

I've just finished The Great Migration Of 2012. You're looking at one result, posting from my iPhone. It's interesting to see how much of a difference a device change can make in your attitude towards specific types of content. For example, Twitter seems more natural here than on my PC. I have far less interest in tweeting while working on the laptop, but using the iPhone to tweet while I'm sitting idly in a coffee shop feels OK.

Posted at 11:53 AM in Social media |

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Evolutionary biologists now believe that developments in the human brain followed developments in the jaw. As pre humans developed new abilities and changed settings the brain reworked itself to fulfill the new possibilities. I saw a similar shift when I worked at an ISP on their first broadband offers. New possibilities led to new behaviors which led to knew opportunities.

Posted by: James Parks | 02/23/2010 at 11:50 AM

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  • Tom Grant is a senior analyst at Forrester Research. You can e-mail him at [email protected], or reach him via Twitter at TomGrantForr. All opinions expressed here are my own, and not necessarily those of my employer, Forrester Research.

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