The Heretech, episode 22: Alex Bender on inbound social media

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03/08/2010

The Heretech, episode 22: Alex Bender on inbound social media

This week, our guest is a prime example of "inbound" social media, used to make smarter product decisions. Alex Bender of Archer Technologies describes how their community helps with the entire release cycle, from starting with the generation of good ideas. And whaddaya know, there's another research document, by Yours Truly, about this topic in the Forrester publication queue. Finally, if you're looking for a primer on Lean approaches to development and delivery, look no further than this week's review. Copyright (c) Tom Grant.

Posted at 11:11 AM | Permalink

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I look forward to the updates regarding his insight on social media. It is a growing trend for both personal users and businesses. Expanding your knowledge on it would definitely give you an advantage.

Posted by: seo reseller | 03/08/2012 at 12:03 AM

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About the Heretech

Tom Grant is a senior analyst at Forrester Research. You can e-mail him at [email protected], or reach him via Twitter at TomGrantForr. All opinions expressed here are my own, and not necessarily those of my employer, Forrester Research.

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