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03/07/2010

The Heretech, episode 35: Jim Holland on executives and PM

Jim Holland of Mission Creek Partners and I discuss the relationship between PM and executives in technology companies. What do executives really want from the PM team? Plus, some recent news about this week's Forrester open house, and this month's Product Camps in Silicon Valley and Texas. (c) 2010 Tom Grant

Posted at 09:59 PM in Podcast |

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Tabitha,Interesting timing on this arcitle as I was just having a discussion today on how much more I'm seeing Chief Customer Officer and/or Customer Experience Officer titles. I believe this movement will continue especially as the dynamics of receiving feedback and taking action evolve. No longer is it strictly a proactive initiative controlled by individual organizations. Rather, customers are now using a number of social outlets to express their feedback and experiences on their terms. I think this will only add to the need for a dynamic executive to oversee and address all aspects of the customer experience. Best wishes on your pursuit! I'm sure you'll get there soon enough. Look forward to catching up soon.

Posted by: Pritik | 06/21/2012 at 03:52 PM

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  • Tom Grant is a senior analyst at Forrester Research. You can e-mail him at [email protected], or reach him via Twitter at TomGrantForr. All opinions expressed here are my own, and not necessarily those of my employer, Forrester Research.

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